Author(s)

DIEGO MANUEL CALDERÓN PUERTA, MANUEL ARCILA GARRIDO

Abstract

This article has the purpose of analyzing the tourist situation of the historical heritage in the municipalities of the province of Cádiz, considering the need for this type of offer and the obligation to make changes in the management and planning of these resources. The objective of this study is to analyze the tourist use of heritage, its perception by society and the proposal for improvements. All the results presented are the product of a more extensive preliminary research on tourism in the province carried out at the University of Cádiz (Spain). The tourist functionality of historical assets has been studied through the use of different tools that combine the quantitative with the qualitative. At the provincial level, a total of 1,049 assets have been documented, representing an average of 23.84 assets per municipality. With the results obtained, a SWOT has been designed to facilitate the elaboration of proposals and conclusions, whose purpose is to redefine the planning and management of the goods, guaranteeing their sustainability and contribution to the diversification of the tourist offer.

Keywords

historical heritage, cultural tourism, tourism potential, historical heritage management