Author(s)

L. A. Noriega & J. Waisman

Abstract

This paper focuses on the analysis of relevant behavioural factors affecting automobile users under alternative public policies intended to reduce individual transport demand. The theoretical basis of this study is the sustainable consumption concept that, along with the sustainable production concept, leads to the re-definition of existing supply and demand patterns in order to guarantee the future generation’s demands. A conceptual model was proposed, and subjective factors affecting car users’ behaviour were analysed. This model encompasses different behavioural approaches related to the fields of Economics, Psychology, Sociology and Education. A survey was conducted, with an intentional non-probabilistic sample, among 176 auto users, mainly college students and white-collar workers, older than 18 years. The casual relationship between individual mobility and different behavioural factors (\“beliefs”, \“beliefs”, \“social norms”, \“easing and boundary factors”), the socioeconomic profile and the weekly distance travelled was verified through the application of factor analysis techniques, multiple regression and structural equation modeling. Results obtained show a close relationship among these factors and the adoption of different behaviours and mobility strategies. Keywords: automobile users behaviour, public policies, urban mobility, sustainable environment.

Keywords

automobile users behaviour, public policies, urban mobility, sustainable environment.