Author(s)

MICHAL GREGOR, JAKUB TROJAN

Abstract

This article discusses an innovative concept of augmented reality and location-based services in regional development. The aim of this article is to present the approaches that led to the creation of dynamic data of the strategic parts of community development strategy in the local action groups of the Zlín Region in the Czech Republic. In total, data from 18 local action groups, which are located in the territory of the Zlín Region, were collected. These data were transformed into a tabulated form, and a web platform (developed by the Institute of Geonics of the Academy of Sciences of the Czech Republic) was used to dynamically transform static data into dynamic ones. The output from this web platform is data that are ready for implementation into augmented reality applications (such as Layar or Wikitude) and can serve not only local action groups. Other potential subscribers are regions, micro-regions, as well as developers or citizens themselves.

Keywords

augmented reality, dynamization, location-based services, conception, regional development, tools